A Masterful Analysis of Company, Customer, and Competition

Kenichi Ohmae-voted by The Economist as “one of the world's top five management gurus”-changed the landscape of management strategy in The Mind of the Strategist. In this compelling account of global business domination, Ohmae reveals the vital thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them.

Filled with case studies of strategic thinking in action, Ohmae's classic work inspires today's managers to excel to new heights of bold, imaginative thinking and solutions.

“In many ways, Ohmae can be considered the modern reincarnation of a much older guru, Adam Smith.” -- Journal of Marketing

“A fascinating window into the mind of one of Japan's premier strategists… full of ideas about how to improve strategic thinking.” -- Michael E. Porter, Graduate School of Business Administration, Harvard University

对公司、客户和竞争的全面分析
大前贤一被《经济学人》选为“世界五大管理大师之一”-改变了战略家心目中管理战略的格局。在这篇关于全球商业支配地位的引人入胜的文章中，Ohmae揭示了著名公司的重要思维过程和规划技巧，展示了它们为什么有效，以及任何公司如何从中受益。
Ohmae的经典著作充满了战略思维的案例研究，激励着今天的管理者超越大胆、富有想象力的思维和解决方案的新高度。
“在许多方面，大前研一可以被认为是一个更老的古鲁，亚当斯密的现代转世。” -- 市场营销杂志
“一扇进入日本首席战略家头脑的迷人窗口… 充满了关于如何提高战略思维的想法。” -- 迈克尔E。哈佛大学工商管理研究生院