The world’s largest commercial services brands are beginning to recover from the COVID-19 pandemic – but four of the top five most valuable commercial services brands have not yet recovered to prepandemic value. Over the past year, most brands in the industry have returned to growth, with 85 of the top 100 brands growing in value this year. This a clear indication that the industry has turned the corner after widespread disruption over the last two years.

Deloitte retains title of most valuable & strongest commercial service brand

Deloitte (brand value up 12% to US$29.8 billion) sits at the top position in the Commercial Services 100 ranking with a 12% year-on-year brand value growth at US$29.8 billion, but is still below its prepandemic value of US$32.4 billion. Despite the impact of the pandemic, in 2021 Deloitte exceeded the US$50 billion revenue mark. Since the outbreak of the pandemic, the demand for consulting services has been disrupted as many brands undertook significant transformation.